Fashion

Know what to wear? We do! We show you the latest trends in cowgirl style and fashion from every corner of our Western world!

The Future Of Western Fashion: Perspective From A Plus Size Western Influencer

December 28, 2022
Nicole Rasmussen, also known as @western.soul.nicole on Instagram, is a Western fashion influencer with a mission. As our industry continues to expand, Nicole hasn’t shied away from bringing awareness to the need for inclusive sizing, garnering a passionate audience that turns her way for style inspiration. In the spirit of bringing Western style to everyone,...

This Trendy Boot Brand Was Everywhere At NFR!

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December 21, 2022
It’s no secret platforms and PVC have been trending since the beginning of fall, and we definitely saw an uptick in both styles in Vegas this year. Specifically, this PVC cowhide bootie from Alcala’s Boots that every influencer was rocking around Cowboy Christmas: Alcala’s Boots is adding a modern, streetwear twist to cowhide and Western...

The Double D Ranch Holiday Collection Is Here! Meet Little Mary

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December 19, 2022
The Double D Ranch holiday collection is hot off the press and we are in LOVE. The collection really exudes winter chill with a luxurious twist. Check out a few of our favorite pieces from this festive collection! BROTHER ALFRED JACKET LITTLE MARY’S LACE DRESS LEONA LANDING JACKET OLD BILLY BLOUSE INEZ JACKET SERENITY CREEK...

Get Festive In These Western Christmas Tees

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December 16, 2022
We love a good Western graphic tee around here, and what could be better while you wrap presents and decorate the tree than a comfy AND festive tee? We rounded up a few of the cutest Western graphic tees we could find that scream Christmas spirit. You won’t want to take these off until the...

4 Boot Styles To Get You Through Winter

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December 15, 2022
Post-NFR blues got you down? Spice up your life with these boot styles that will carry you through the winter season with ease!

One Stop Shop: Gifts For Everyone On Your List From Cavender's

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December 15, 2022
Still have a person or two on your Christmas list? No worries, we get it! For the Western guy or gal, we’ve rounded up a few of our favorite items from Cavender’s they’re sure to love. For Him:1. Resistol 6X Felt Cowboy Hat2. Twisted X Wide Square Toe Boots3. Yeti 10oz. Rambler Mug4. Rafter C...

Wrangler And Pendleton Weave The Spirit Of The West Into New Heritage-Inspired Collaboration

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December 15, 2022
One of America’s most recognized denim labels, Wrangler®, and the world-class leader in wool, Pendleton Woolen Mills, announced the Wrangler x Pendleton Collection, honoring the exquisite workmanship and bold hues of the Southwest with a collection featuring long-lasting denim, wool and cotton pieces. “Collaborating with another iconic brand in the western space allowed us to weave heritage...

2022 Jerry Ann Taylor Award Winner: Margo Crowther

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December 14, 2022
Jerry Ann Taylor was a daring trick rider who brought glamour and spirit to the rodeo arena. A fund was started by her Husband Dutch Taylor, her mother Jo Matthews, and other donors after her passing in 2012. The award aims to reward cowgirls who carry the same sense of style as Jerry Ann. The...

This Equestrian Brand Has The Coolest Aesthetic!

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December 13, 2022
“Equestrian style with a dash of Western spirit” – that is the motto of this fashion-forward equestrian brand that has been repeatedly spotted on West Desperado in Las Vegas this year. Milton Menasco channels a moody fashion vibe with Western overtones that we’re currently loving. With this year’s NFR fashion taking a page from the...
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