One of our favorite ladies on the gram, Rachel Joi, has dropped a jewelry line called Joi Crafted!

Rachel said the day before her very first drop, “Tomorrow night is my first drop ever. To say I’m nervous & overwhelmed with emotions is putting it lightly. Cue panic attack…mainly because I don’t really know how to use my Shopify & instead of farting around on there right now loading products, I’m posting on Instagram 😵‍💫😂. Procrastination has gotten me this far in life, what’s one more day 🤷🏼‍♀️. Anyway, here’s your friendly reminder that my first collection will be releasing tomorrow evening August 13th at 7pm CST. It’s going to be a first come first serve basis, so get your running shoes on 👟 and who knows it may be 🐌 over there, one thing I know is I’m grateful for this new talent I’m blessed with, and I’m beyond grateful for all the love, support, tips & tricks, shares, & follows you all have given me over the last couple month. You have all made me feel like a million bucks & I’m grateful for all of you. See you mañana.”

Her first drop was a success because here’s what Rachel had to say after, “

Shock. Complete & utter shock. To say I am overwhelmed with gratitude, love, & “joi” is putting it lightly. Never in my wildest dreams did I imagine selling out (in 7 minutes) with my first collection. I was praying I would be lucky enough to sell a couple pieces, but you guys showed up in droves & blew me out of the water. I know you’ve already seen me blubbering like a baby on my stories with gratefulness, but I truly don’t think I can say thank you enough to everyone who showed up, to everyone who purchased a piece, to everyone who has been here rooting me on, who have been here since my leather making days & have supported me over my mommin days the last six years. To say I’m loved & blessed is putting it lightly. I’m truly so grateful & so over “joi’d”. Thank you, truly, from the bottom of my heart. I can’t wait to see where this journey takes me.

“Now, to get started in the next drop! What do you guys want to see more of???

“And to all you other silversmiths out there that have been helping me along the way, thank you from the bottom of my heart. I’ve never been in a more welcoming & loving community in my life. Truly grateful for the support & tips & tricks.” -Rachel Joi

Cowgirl Hotlist

This field is for validation purposes and should be left unchanged.